Internet Marketing
Initiate

MARKETING PLANNING

Launch our Flash™ marketing planning kit and find out more about what SRDi can do for you.
Small Business Consulting
LET'S START TALKING...
Check each box next to any of your needs below, then save your selections for this visit or continue to submit the form.
Lead Generation
Identify time frames
Quantify need
Integrate with direct mail & advertising
Capture contact info
Educate on product & services
Customer Service
Create & expand customer profiles
Product inquiry
Answer billing info
Provide account information
Recommend additional services
Provide contact info for
account managers
On-line telephone & chat
Tech support
Order tracking
Feedback & complaints
Brand Awareness
Name recognition
Value proposition
Differentiation
Competitive advantage
Build community
Measure effectiveness of existing programs
Better define objectives
On-going dialog
with/between customers
Better leverage

INITIATE

For many businesses, they have yet to broach using the Web to enhance their business. SRD InterActive will apply years of experience to help them plan and implement a marketing program to meet their needs.

Together we'll take the first steps into online marketing. The first site could be a simple promotion of your business, offering a function that will test your audience’s willingness to communicate their needs to you through a form on the Web site. Gradual additions built on the initial framework can begin to build a community of users dependent on the information you offer, the networks you encourage, and the high degree of customer support they find on your site.

If you have an established marketing program and a Web site, perhaps you are looking for a stronger connection between the two. Making sure your site was easy to find in search engines, either for your company’s name or for the expertise it offers, would be a good thing. More and better-qualified leads from the Web site would be desirable. Preprocessing of applications on the Web site would save time and money once your staff contacted the prospect. Answering simple to complex customer inquiries around the clock would make your company look more responsive than your competition. What about if clients could enter a secure area of your site to access the recommendations you have for them, their investments, their strategic plans, or all the presentations you have made to them since you first approached them for their business?

All this and much, much more can be accomplished using the Web. Let's investigate interactive marketing further »